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To see a defence
April 29, 2010
By Barry Rollings
NAVY has called for "all hands
on deck" to help it win a cov-
eted Webby Award for outstanding
Ocean Recon is nominated for
Best Employment Website in the
14th Annual Webby Awards.
It is also eligible to win a Webby
People's Voice Award, voted for by
From now until April 30, mem-
bers of the Navy -- personnel, their
families, friends and fans can help
Defence Force Recruiting win at
least one award by going online and
casting their votes at: http://webby.
Hailed as the "internet's highest
honor" by the New York Times, the
Webby Award is the leading interna-
tional award honouring excellence
on the internet.
This nomination is a huge compli-
ment for Defence Force Recruiting
(DFR) and its digital agency, Visual
Launched in 2009, Ocean Recon
is an online experience which pro-
vides a detailed insight into the life
of a Navy submariner.
Navy worked with DFR and
Visual Jazz for more than a year to
Ocean recon needs
all hands on deck
create the most immersive and realis-
tic representation of submariner life
"Nominated projects like Ocean
Recon are setting the standard for
innovation and creativity on the inter-
net," David-Michel Davies, executive
director of the Webby Awards, said.
"It is an incredible achievement
to be selected among the best from
the nearly 10,000 entries we received
"The entire team is thrilled by
this global recognition of our work,"
Sammi Needham, creative director
on Ocean Recon, said in response to
"Ocean Recon is a project Visual
Jazz is very proud of, so it's a great
honour to be in the running for a
Kate Mathews, DFR's Navy
Marketing Manager, has put out the
call for Navy's considerable voting
"Ocean Recon continues to have
a positive impact on our recruitment
numbers for the submariner fleet,"
"We are on track to meet all tar-
gets this year. It would be fantastic
if Navy personnel could show their
support for Ocean Recon by voting
Winners are announced on May
4, ahead of the ceremony in New
York City on June 14.
submariners to watch the Ocean Recon
trailer and experience life beneath the
The Ocean Recon
experience follows life
on board a Collins class
submarine as it con-
ducts a routine opera-
Navy's finest ANZAC
AS THE Anzac troops stormed ashore
at Gallipoli the Australian submarine
HMAS AE2 dived beneath the waters
of the Dardanelles, scraped through the
minefields that had repulsed British
and French battleships, avoided the
gunfire from the forts and overcame
the swirling currents in the narrows to
attack Turkish shipping in the Sea of
The interruption to the flow of sup-
plies, ammunition and reinforcements
during those critical initial days of the
landings may have saved the day.
Her presence inside the Turkish
defences forced a battleship bombard-
ing the beaches and landing ships close
offshore to stop firing and move to safer
The score was evened on 30
April when the Turkish torpedo boat
Sultanhisar caught AE2 on the surface
after a loss of control in complex water
density layers -- AE2 was hit three times
in the engine room by gunfire.
Unable to dive, the crew abandoned
ship as the CO CMDR Henry Stoker
went below and opened the valves to
scuttle the submarine. The guns were
silenced as Sultanhisar rescued the AE2
The two adversaries of yesteryear
met on April 24 to mark a battle honour-
ably fought, recalled today with friend-
ship and respect as the Australian and
Turkish Chiefs of Navy jointly unveil
a plaque telling the story of AE2 and
The plaque is sited in a Maritime
museum at the fort overlooking the nar-
rows where AE2 made history.
It has been designed by Dr Ross
Bastiaan working with the AE2
Commemorative Foundation (www.ae2.
com.au) established by the Submarine
Institute of Australia to protect, preserve
and tell the story of AE2.
Australia's first warship lost in battle
sits upright on the bottom, pressure hull
intact and conning tower hatch partly
opened -- just as CMDR Stoker left her
95 years ago.
NAVY ANZAC: AE2 on deploy-
ment during WWI.
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